Unique Marketing Methods

Unlike the "traditional" funeral home which serves basically just one local community, Alternatives® uses local telephone numbers for all the surrounding communities within a reasonable driving and service area. These "local" telephone numbers call-forward to your Alternatives facility. This greatly increases your market area, and therefore gives you a much larger market share than any one traditional funeral home location.

Alternatives® has also successfully developed and implemented tasteful, professional, non-traditional marketing methods and materials which have been proven to attract an ever-growing share of the funeral market. Our franchise partners don't sit in an elaborate funeral home waiting for a call - they are trained to circulate in their community, marketing the Alternatives® story.